TheLoyaltyCo0
01 Studio
of the team have worked in restaurants, bars or hotels
years of combined hospitality leadership
studios: Manchester, London, Dubai, Berlin
programmes, apps and reporting, run with you long after launch
Sucre, Dubai
02 Loyalty
Members come back on an ordinary Tuesday and spend more when they do. We design the mechanics with you, then build and run them.
i
Earn on every pound. Rules a new starter can explain on their first shift.
ii
A percentage back as credit that only spends with you.
iii
Priority booking, member pricing, events. Recurring revenue.
iv
Birthdays, milestones and quiet nights, triggered from real visit data.
03 Apps
GOLD
Points
12,480
S. Marchetti
Member since 2021
iOS and Android. Apple and Google Wallet passes. Order and pay, reservations, waitlist, triggered offers, and one guest profile the floor team can see. Connected to your POS, PMS and booking system.
Client
Programme
Mechanics
UK
Evolv Rewards
Points and rewards
Points, gamification, gift cards and points transfer, with a digital card and booking.
Dubai
Mindset
Gold, Platinum, Black
Points and VIP access across CLAP, KIRA, Bar du Port and more.
Ibiza and Dubai
Inner Circle
Free membership
Welcome points, 4% cashback, ticketing and packages in the app.
UAE
Solutions Rewards
Black and Gold tiers, 10% cashback
Lock, Stock & Barrel, Asia Asia, Ula, The 305 and more, with priority event booking.
Operator dashboards: live revenue by membership status, points in and out, venue against venue, a member lookup for the floor, and finance-grade reporting.
04 Work
iOS and Android
01
App · Loyalty · Bookings
Solutions Leisure Group, Dubai
One membership across Lock, Stock & Barrel, Asia Asia, Wavehouse and Ula. Free to join, 10% off the bill and 10% back to spend next time, two tiers, priority bookings and a birthday gift, with tables booked inside the app.
iOS and Android
02
App · Membership · VIP
AlphaMind, formerly Addmind
Gold, Platinum and Black membership across CLAP, KIRA, Bar du Port, Iris, Suteki, Raspoutine and LITT. Points on every visit, priority reservations, VIP rewards and access to invitation-only events.
iOS and Android
03
App · Cashback · Ticketing
O Beach Ibiza and Dubai
Free membership with 100 welcome points and 4% back on eligible spend. Double-points days, upgrades and pre-sale access, with beds, tickets and celebration packages bought inside the app.
iOS and Android
04
App · Loyalty · Bookings
The Ivy Collection, Caprice Holdings
Green, Silver and Gold tiers across The Ivy Collection. A point for every pound and 5% back in cash value, a table booked in a few taps and a digital card, with one guest profile the floor team can see.
iOS and Android
05
App · Loyalty · Gifting
The Evolv Collection, formerly D&D London
Points on every visit across restaurants, bars and hotels in London, Manchester, Birmingham and New York. Gift vouchers, gamification and points transfer, with a digital card and tables booked across the group.
iOS and Android
06
App · Membership · Bookings
Superlative Collection, Glasgow
One membership across nine venues including Glaschu, Maison by Glaschu, Cuvée and The Clubhouse. Points on every visit that spend like cash, Gold and Platinum tiers, a rewards catalogue and tables booked inside the app.
05 Capabilities
WordPress sites with booking, ticketing and membership built in.
Member communications, campaigns and Instagram content from people who know the venues.
Power BI reporting that joins POS, bookings and membership into one view.
Connected to
Zonal, Tevalis, Lightspeed, Comtrex, Verteda, Access, OpenTable, SevenRooms, ResDiary, QuadraNet, Stripe, Mastercard, PayPal, Braintree, Dojo, Global Payments, Paymentsense, Total Processing. Not listed? It is usually a yes.
06 Journal
26 Oct 2026 · Loyalty
21 Oct 2026 · Security
22 Oct 2026 · Case study
Thirty minutes is enough to tell you whether a programme makes sense for your estate, and what it would take.