TheLoyaltyCo

●  Manchester, London, Dubai, Berlin

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Loyalty is the growth plan.

Members come back on an ordinary Tuesday and spend more when they do. We design the mechanics with you, then build and run them.

Bla Bla, Dubai

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Sucre, Dubai

Sucre, Dubai

01  Mechanics

Four ways to build it.

Most programmes use one or two. The right mix depends on your concept, your margins and how often a guest can realistically visit.

i

Points and tiers

Earn on every pound and unlock tiers with real privileges. The rules stay simple enough for a new starter to explain on their first shift.

ii

Cashback wallet

A percentage back as spendable credit. Guests see the value at once, and it only spends with you.

iii

Paid membership clubs

Annual or monthly clubs with priority booking, member pricing and events. Recurring revenue and a list of people who chose you.

iv

Surprise and delight

Birthdays, milestones and quiet nights, triggered from real visit data and delivered as a wallet pass or push notification.

02  In the guest's hand

What a member sees.

Join at the till

Sign up from a QR code, the app or the website. No paper forms.

Card in the wallet

A digital card in Apple and Google Wallet, updated live with balance and tier.

Earn without thinking

Points, credit or stamps land automatically from the POS. Nothing is typed twice.

Rewards worth coming back for

Redeem at the table, book with priority, or save for something bigger.

03  How we work

Designed with you. Run with you.

01

Discover

Time with your data, your floor team and your finance lead. We find out what guests actually do.

02

Design

Mechanics, tiers, rewards and the economics behind them, agreed before anything is built.

03

Launch

App, wallet passes, POS and booking integration, staff training and the launch campaign.

04

Run

We stay. Reporting, campaigns, new rewards and the quiet fixes that keep a programme alive.

04  Programmes

Live across the UK, Ibiza and the UAE.

Client

Programme

Mechanics

Evolv Collection

UK

Evolv Rewards
Points and rewards

Points, gamification, gift cards and points transfer, with a digital card and booking.

AlphaMind

Dubai

Mindset
Gold, Platinum, Black

Points and VIP access across CLAP, KIRA, Bar du Port and more.

O Beach

Ibiza and Dubai

Inner Circle
Free membership

Welcome points, 4% cashback, ticketing and packages in the app.

Solutions Leisure Group

UAE

Solutions Rewards
Black and Gold tiers, 10% cashback

Lock, Stock & Barrel, Asia Asia, Ula, The 305 and more, with priority event booking.

See the work

05  Questions

Does it work with our POS and booking system?

Almost certainly. We connect to Zonal, Tevalis, Lightspeed, Comtrex, Verteda, Access, OpenTable, SevenRooms, ResDiary and QuadraNet. Not listed? It is usually a yes.

Do guests need the app?

No. A programme can run on wallet passes, the website and the till alone. The app is where the richest experience lives, so most groups add it.

Who owns the data?

You do. Guest profiles, visit history and spend sit in your programme, not an aggregator's.

How long does launch take?

It depends on the estate and the integrations. We will give you a straight answer after discovery.

Can you run it for us?

Yes. Most clients keep us on after launch for reporting, campaigns and programme changes.

Let's talk.

Thirty minutes is enough to tell you whether a programme makes sense for your estate, and what it would take.

sales@theloyaltyco.app