Digital Marketing Executive

About TheLoyaltyCo.

We are TheLoyaltyCo, an independent and forward-thinking digital platform agency with a focus on creating incredible bespoke apps and websites. 

Based in Manchester and born in January 2020, we started out with just 3 employees which in 2 years grew to almost 30. Due to the thriving nature of the business, the time has come again for our awesome team to expand!

 

What Are We Looking For

We are currently looking for a passionate and enthusiastic Digital Marketing Executive to support and implement the digital marketing strategies for clients in a fun and fast-paced environment.   You will be working with an experienced Digital Marketing Manager and alongside our current digital marketing exec and account manager to implement, deliver and develop successful digital campaigns across email, social, SEO and more.

 

Responsibilities

Plan and monitor the ongoing clients presence on social media (Twitter, Facebook etc.)

Be actively involved in SEO efforts (keyword, image optimisation etc.)

Prepare online newsletters and promotional emails and organize their distribution through various channels.

Provide creative ideas for content marketing.

Collaborate with designers to improve user experience.

Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.)

Acquire insight in online marketing trends and keep strategies up-to-date.

Report daily to Digital Marketing Manager.

 

Requirements

1-2 years experience as Digital Marketing Executive or similar role

Understanding of digital marketing concepts and best practices

Experience using Email Marketing platforms such as Klaviyo, MailChimp and Sprout

Understanding of using Social Media commercially, Adwords, email marketing and SEO

Basic knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)

Analytical mindset and critical thinking

Excellent communication and interpersonal skills